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Data Solutions Services

Realizing ideal data-driven marketing

These services provide data analysis/operations and data solutions whose primary objective is data usage and data management platform (DMP) development. They also make cross-functional use of a variety of data, including media data, digital behavior log data and purchase data, applying the PDCA cycle to conduct online/offline integrated planning in response to marketing issues and to verify efficacy.

Main Services

  • Data Solutions
    This service enables the introduction and operation of analytics, data management platforms (DMPs) and dashboards
  • Online/Offline Integrated Planning
    This service develops optimized models, to measure advertising budget allocation, from an enormous log of the integration effects of mass media and digital advertising incorporating the PDCA cycle.

Methods and Tools

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