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Marketing Intelligence Services

Supporting marketing paradigm shifts

Dentsu supports the formulation and execution of strategies that address marketing issues (brand/customer issues, ROI/KPI planning and systems/processes) arising in this era of digital transformation.

Main Services

  • Marketing Planning/Consulting
    Marketing/consulting using data, marketing ROI, KPI management and other measures
  • Experience Marketing
    Marketing activity consulting and contact point improvement based on the customer experience
  • CRM Solutions
    Customer analysis and consulting, CRM system introduction, policy implementation and PDCA utilization
  • B2B Marketing
    Consulting, implementation and operations aimed at innovating and enhancing B2B marketing making use of IT

Methods and Tools

Related Link



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