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Dentsu Announces New Five-Year CSR Strategy: "Dentsu Group Medium-term CSR Strategy 2020"

December 18, 2015

Dentsu Inc. (Tokyo: 4324; ISIN: JP3551520004; President & CEO: Tadashi Ishii; Head Office: Tokyo; Capital: 74,609.81 million yen) today announced its new corporate social responsibility (CSR) strategy, "Dentsu Group Medium-term CSR Strategy 2020," for the five-year period from January 1, 2016 until December 31, 2020. For further details, please visit the company's website:

Overview of the Dentsu Group's CSR activities

The Dentsu Group Code of Conduct, the Group's CSR philosophy, serves as a common set of principles for the Dentsu Group in conducting business. Going forward, the Dentsu Group will work to contribute to the realization of a sustainable society through the steady promotion of activities worldwide based on the new medium-term CSR strategy which sets out the four key areas and shared ambition of the Group's Japan and international business operations.

The four key areas of the CSR strategy
To tackle climate change through reducing our environmental impacts across our operations
To build a more effective civil society through a wide variety of community activities
3.Supply Chain
To develop a more resilient supply chain through developing sustainable procurement practices
4.Responsible Marketing and Sustainable Consumption
To promote a sustainable society through implementing responsible marketing practices as well as encouraging sustainable behavior




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