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An Overview of Our Progress and Achievements in Corporate Social Responsibility

Dentsu Group SDG-related Activities

Dentsu has defined priority areas, such as respect for human rights and the reduction of environmental impact, in a bid to help realize a sustainable society.
To this end, it has promoted various initiatives, such as the introduction of renewable energy, support for diversity, and the promotion of decent work.
In the belief that the SDGs concern the entire Group, we are pushing a number of activities, including the Common Ground initiative, in collaboration with five top global advertising groups. We are also working with NGOs to eradicate malaria and tuberculosis.
At the same time, the Dentsu Team SDGs project members—who promote the SDGs from a business perspective—are conducting activities in the areas of SDG communication-related consulting and business co-creation. These pursuits are based on the Dentsu Group’s distinctive concepts of co-creation and connecting.

Dentsu Team SDGs

Supporting SDG Promotion

Common Ground

SDGs Initiative by Leading Global Advertising Groups

Global Compact Network Japan

Participation in Worldwide Initiatives

SDGs Slogan Solicitation

Awareness Activities

SDGs Award

SDG-related Activities; Sharing, Collecting Knowledge

Eco-First Company Initiatives

Leader in Environmental Communications

Dentsu Diversity Lab

Tackling Diversity and Inclusion Issues

Dentsu–China Human Resources Collaboration Project

Creating the Future through Advertising

Advertising Elementary School

Fostering Children’s Power to Create the Future

Tohoku Reconstruction Support

Paradigm Shift from Tohoku

UNESCO Postcard Campaign*

Eleven miswritten postcards provide one month’s schooling (in Cambodia, 2018)

Accepting Public Sector Trainees

Social Communication Strategy School Opens

Keys to Communicating: an NPO Support Program

Skills Improvement Project

Supporting World Food Day Activities

Edible Social Contributions

Employee Participation: Picture Book Drive

Employee Participation: Foreign Currency Coin Sorting

The Valuable 500

International Initiative for People with Disabilities


Dentsu’s efforts to achieve the SDGs are introduced on the Ministry of Foreign Affairs website as an example of companies working toward the SDGs.
Visit the Ministry of Foreign Affairs website (Japanese language)

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